"Gold Halo Award" presented to Helen Woodward Animal Center and Iams by Cause Marketing Forum

The Gold Halo Award for Best Environmental/Wildlife Campaign will be presented today to Helen Woodward Animal Center and the Iams Company in recognition of their cause marketing campaign for the Iams Home 4 the Holidays pet adoption drive. HWAC President Mike Arms accepted the award during the 4th annual Cause Marketing Forum conference in New York City. The Halo Award is America's highest honor for companies and causes that "do well by doing good".

Iams Home 4 the Holidays began in 1999 when Helen Woodward Animal Center organized 14 animal shelters, finding homes for more than 2,500 orphaned pets during the holiday season. Now, after seven campaigns, IH4TH has grown to 1,941 shelters finding homes for more than one million orphaned pets worldwide.

The Gold Halo Award recognizes programs that provide resources for nonprofit partners, move consumers to act out of a desire to do good, and enrich lives. Iams Home 4 the Holidays delivers all of these by providing resources for participating shelters, asking consumers to consider pet adoption, and finding homes for more than a million orphaned pets.

"The Cause Marketing Halo Awards demonstrate the good that can be done when businesses and nonprofits team up," said David Hessekiel, President of Cause Marketing Forum, Inc.. "It's a competition in which we all win."

"We are honored to receive the Gold Halo Award from the Cause Marketing Forum," says Helen Woodward Animal Center President Mike Arms. "We share this award with the Iams Company and hope that it will help raise even more awareness for orphaned pets worldwide."

"Iams is all about bringing people and pets together for life, said Kurt Weingand of the Iams Company. "Iams Home 4 the Holidays allows us to work directly with thousands of key stakeholders in animal welfare and bring our mission to life to millions of consumers."

To learn more about Iams Home 4 the Holidays visit Helen Woodward Animal Center at 6461 El Apajo Road in Rancho Santa Fe or call 858-756-4117.